Humanrace Skincare: The New Brand by Pharrell Williams
Pharrell Williams is a name that needs no introduction. The Grammy-winning musician, producer, and fashion icon has now added skincare to his impressive list of accomplishments. In November 2020, Williams launched his own skincare brand called Humanrace, which is focused on inclusivity and sustainability.
The Philosophy Behind Humanrace Skincare
Humanrace skincare is all about simplicity and inclusivity. Williams wanted to create a brand that is accessible to everyone, regardless of skin type, tone, or gender. He believes that everyone deserves to feel confident and comfortable in their skin, and his products are designed to help people achieve just that.
Another key aspect of the brand is sustainability. Humanrace skincare products are made with environmentally-friendly ingredients and packaging. Williams and his team have taken great care to ensure that every aspect of the brand is as sustainable as possible. The packaging is made with 50% post-consumer recycled plastic, and all of the ingredients are responsibly sourced.
The Products
Humanrace skincare launched with just three products: a Rice Powder Cleanser, a Lotus Enzyme Exfoliator, and a Humidifying Cream. Each product is designed to be used together as part of a simple, three-step routine.
The Rice Powder Cleanser is a gentle, foaming cleanser that is perfect for all skin types. It is made with rice powder, which helps to exfoliate the skin while also providing hydration. The Lotus Enzyme Exfoliator is a gentle yet effective exfoliator that uses lotus enzymes to remove dead skin cells and reveal brighter, smoother skin.
The Humidifying Cream is a lightweight, moisturizing cream that is perfect for all skin types. It is made with snow mushroom extract, which helps to hydrate and plump the skin.
Since the launch of the brand, Humanrace has added a few more products to their lineup, including a sunscreen and a face mask.
The Impact of Humanrace Skincare
Humanrace skincare has made a significant impact since its launch. Not only has the brand received widespread praise for its inclusive and sustainable philosophy, but it has also sparked important conversations about the importance of diversity in the beauty industry.
Williams has been very open about the fact that he created Humanrace because he felt that there was a lack of inclusivity in the beauty industry. He wanted to create a brand that was accessible to everyone, regardless of skin type, tone, or gender. His approach has been widely applauded, and it has encouraged other brands to follow suit.
In Conclusion
Humanrace skincare is a brand that is making waves in the beauty industry. With its focus on simplicity, inclusivity, and sustainability, it is no surprise that the brand has become so popular in such a short amount of time. Williams has created a brand that is not only effective but also socially responsible. As more and more people become aware of the impact of their skincare choices on the environment, we can expect to see more brands following in the footsteps of Humanrace.